28 Apr 2014








Ten Twitter Hashtags Economic Developers Should Follow and Use

Anatalio Ubalde is an economic developer, entrepreneur, and inventor. He works with organizations throughout the nation to foster enhanced economic development strategies using Internet technology. His work in geographic information systems, economic development and the Internet has been featured in The Wall Street Journal, Bloomberg BusinessWeek, Forbes, Fortune, The New York Times, TechCrunch, and Inc. In 2009 he was named a Fellow Member of the International Economic Development Council for achieving exceptional stature in the field of economic development.

HashtagThere is so much useful and actionable information that economic development professionals can get from Twitter if they know how to search. Hashtags are an effective way of tracking trending information by subject on Twitter and Facebook. They are also effective for you to use to let people know what you are doing related to their interests. Here are 10 hashtags economic development professionals can follow to know what matters now and to find connections with interests similar to yours.


1. #econdev (Economic Development)

This has become the most used and default hashtag of economic development. You can learn a lot about what your peers and competitors are doing as well as what others outside of the profession are saying about economic development. You can see a real time analysis of how the #econdev hashtag is used on Twitter by clicking here.


2. #smallbiz (Small Business)

Small business is big business for economic developers. 99%+ of all businesses are SMBs. You can also use #SMB to refer to small and medium-sized businesses.


3. #entrepreneur or #entrepreneurship

It’s entrepreneurs that are going to grow businesses in your community and they are the group of business people that may create the next breakthrough company that changes the world.


4. #startup

Much of the job an economic growth comes from startups. Discover the trends that matter to this important customer segment.


5. #CRE (Corporate/Commercial Real Estate)

This is used for discussions about corporate and commercial real estate. Learn what deals are happening and what people think about the topic. Although there is a lot less traffic for #siteselection, it’s also useful for tracking corporate real estate decisions.


6. #jobs

It’s the topic on the minds of economic developers, politicians, companies, employees, and job seekers.


7. #EconomicDevelopment

This is the other hashtag the people use that don’t know about #econdev. There is a lot less use of this because it takes up more characters, but some people use it.


8. #yp (Young Professionals)

These people are the future of your area’s economy. Develop strong relationships with them and learn how they are doing business differently than previous generations.


9. #wkdev (Workforce Development)

The quality of your workforce is a defining characteristic of your economic development opportunities.


10. #bizRE (Business Retention)

Businesses already in your community are your economy.


Are these hashtags useful to you? What other hashtags are economic developers following?


One of the ways that GIS Planning is making it easier for economic development professionals to share site selection, demographic, industry, and available real estate with business interested in investment opportunities their communities is by integrating social media sharing services like twitter directly with the GIS site location analysis software ZoomProspector. Just click on the share link or click on the social media sharing buttons at the bottom of the page. 


If you are interested in economic development issues on Twitter please follow @GISplanning, @ZoomProspector, and @SizeUpBusiness.

Comments

Ed Burghard commented on 28-Apr-2014 09:36 PM
I would include #BrandAmerica to the list. It provides news about community branding.
Ken commented on 01-May-2014 05:46 AM
Good post. I would be very curious to know how many economic development leaders use Twitter? I use these hashtags all of the time and when I mention finding an article or link to research on Twitter to a local "business leader" I get the eye roll of disbelief.
Alissa Sklar commented on 01-May-2014 09:26 AM
Thanks for your comments. You can actually view a real time analysis of how the #econdev hashtag is being used (and by whom) by checking out this site that I set up a couple of years back with software from a Canadian developer: http://econdev.nexalive.com/. It's pretty impressive and extremely useful.

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