31 Oct 2014








What kind of economic development superhero are you?

Alissa Sklar is the director of marketing for GIS Planning. She has extensive experience as a consultant, writer and educator in the fields of technology and communications. Dr. Sklar has a Ph.D. in Communications from the University of Massachusetts of Amherst, and has as worked closely with B2Bs and economic development agencies to assess, develop and implement social media strategies for business development.

The world needs more superheroes. Don't you agree?


But the thing is, we don't just want men and women who can fly faster than a speeding bullet, wield more power than a locomotive, leap tall buildings in a single bound, etc. etc. Those abilities, while perhaps worthy of Hollywood blockbusters, wouldn't do much to solve the problems most of us face everyday in economic development. After all, most of us (one hopes) aren't facing the Penguin, Joker or Doctor Doom. 


What we really need are people with fabulous powers

Economic development superhero

in the areas of job creation, investment attraction, and business retention. ED professionals who contact interested site selectors faster than a super high-speed wifi connection. Who can attract a multinational corporate headquarters to their location with the click of a mouse. Who can help their local businesses grow more powerful than a novel tech startup in Silicon Valley at the height of the dot-com boom.


We need economic development superheroes. And you know what? We believe they are already out there. 


It just so happens we've designed a quiz to help you determine what kind of economic development super powers you have, just in time for Halloween. Click here to find out what kind of ED superhero you are. Be sure to Tweet or Post your results!


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