Lee County ED & FPL Credit Role Played By ZoomProspector in Hertz Success


The true test of any online site selection tool is how it figures into actual investment success stories. That context is a critical complement to descriptions of features and user interface, because it's the reason ZoomProspector Enterprise matters to our clients.

So when rental car giant Hertz Global Holdings announced in 2013 that it was building their new world headquarters in Lee County, Fla, we were pleased to hear the ZoomProspector technology behind PoweringFlorida.com played a central role.

“Hertz is really in my mind the poster child for how PoweringFlorida.com works to support Florida's business attraction efforts, ” explained Crystal Stiles, Economic Development Project Manager at Florida Power& Light. “Both our website and the PoweringFlorida® Resource Center made a big difference in [the Lee County Economic Development Organization’s] ability to quickly and effectively respond to questions the company had.”

Hertz’s move to Lee County is big news for the region. It’s the first Fortune 500 company to call Estero home, and is expected to bring 700 jobs to the county, and an estimated $300-million per year for the local economy, taking into account the ripple effect of such a sizable investment.

"We are so grateful for this welcome to the Sunshine State," Hertz CEO Mark Frissora told the crowd at the May 2013 announcement at Southwest Florida International Airport. "We did not make the decision to relocate lightly. We wanted to know that Florida was not only attractive to us as a company, but also to our employees."

Visit Website

‹ Return to Case Studies