Economic development place marketing resources, news & research

Best practices in place marketing are constantly evolving. Keep yourself and your team up to date with our popular webinar series, blog posts, case studies, conference slide decks, and white papers.

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Upcoming Webinar

Thursday, October 14, 2021

10:30 am
PST

5 Simple Rules for Complex Collaboration in Economic Development

Collaboration is a process that drives innovation. It is the key to economic prosperity in today's global economy.
RegisTER
Upcoming Webinar

Tuesday, October 19, 2021

11:00 am
PST

How to create online virtual tours for your community with ZoomTour

Put your story on the map with the innovative, new ZoomTour, our brand new, cloud-based virtual tour software.
RegisTER
Upcoming Webinar

Tuesday, September 28, 2021

10:30 am
PST

5 Ways to Make Your Economic Development Website Sticky

A "sticky" website entices visitors to spend more time on its pages and encourages them to return in the future.
RegisTER

Latest Videos

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9/16/2021
Products

Review of Product Updates & New Features Plus Q&A

We're constantly innovating! Join us to learn about new features and updates, best practices and to ask us your questions.
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3/19/2021
Client Training

Spring Webinar Series: Everything you wanted to know about GIS data tools but were afraid to ask

Back by popular demand! If terms like GIS and granularity cause your eyes to glaze over, don't fret.
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8/25/2021
Place Marketing

5 Social media strategies for economic development marketing

Are you using social media channels effectively to promote your economic development organization?
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Products

Explore GIS Planning's industry leading suite of data tools

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Place Marketing

Up your place marketing game with best practices, tips & more

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Client Training

Ensure you are getting the most value out of your data tools

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Data Strategy

Learn how to put robust data analysis to work for your region

Explore from our video selection

Products

Our product videos show you how the tools work to attract investment to your location. See how different investment promotion agencies have customized the tools for their needs and learn best practices for using them effectively to attract new commercial development, create jobs, and nurture existing businesses.

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8/10/2021
Products

Review of Product Updates & New Features Plus Q&A

We're constantly innovating! Join us to learn about new features and updates, best practices and to ask us your questions.
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7/15/2021
Products

How to Add Virtual Tours & Site Visits to Your EDO Website

Site selectors, businesses and potential investors can't always come to you - here's how to bring the properties to them.
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7/14/2021
Products

ZoomProspector: A Tour of the Industry's Leading Online Site Selection Data Tool

Enjoy a tour of the features, functionality and marketing applications of ZoomProspector Enterprise.

Client training

We take client support very seriously. Our range of client training videos ensure all the features and functionality of our web tools are carefully explained. Want to know more about new updates, upgrades and features? You'll find that information here.

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3/15/2021
Client Training

Spring Webinar Series: Everything you wanted to know about GIS data tools but were afraid to ask

Back by popular demand! If terms like GIS and granularity cause your eyes to glaze over, don't fret.
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5/18/2019
Client Training

10 “Musts” of Investment Promotion Data

Take advantage of these practical tips and examples to ensure your location has the best shot at making those important shortlists.
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6/12/2019
Client Training

When, Not If: Are Your Region’s Businesses Prepared for a Disaster?

Businesses can face dramatic consequences in the wake of a disaster, as well as sudden economic losses and dislocation

Place marketing

Learn fresh new ideas, best practices, tricks and tips for making the most of the robust data tools on your website. Our place marketing videos explore everything from social media to email newsletters and new trends in web design to support your investment attraction efforts.

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7/13/2021
Place Marketing

5 Social media strategies for economic development marketing

Are you using social media channels effectively to promote your economic development organization?
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5/5/2021
Place Marketing

Roundtable Series #7: How European IPAs Are Planning for Economic Recovery

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4/19/2021
Place Marketing

5 Proven Strategies to Drive Traffic to Your Economic Development Website

What's the point of a great economic development website and powerful GIS data tool if no one visits? This webinar reviews five specific, creative str

Data strategy

We've spent the last 21 years helping our clients refine their strategic use of our powerful data tools. These videos look at different ways to make use of the research, analysis, and engaging custom visualizations to achieve your overall objectives.

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5/5/2021
Data Strategy

EDCO: Digital Strategies to Attract Investment, Boost Tourism & Support Businesses

Pandemic restrictions mean communities of all sizes have to be that much more creative when it comes to showcasing the top features...
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4/1/2021
Data Strategy

Data Talks: Strategic Use of Economic Development Data for Investment Attraction & Business Retention

Data talks - and site selectors and investors are listening.
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3/15/2021
Data Strategy

Property data feeds: What brokers want you to know

This webinar will look at options and best practices for automatic property data feeds to your online GIS data tools.
fDi Report 2021

The fDi Report 2021

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